Gameplan 2030 Circular IT Industry Initiative

Gameplan 2030 is a technical report detailing a collaborative project aimed at transitioning the IT industry towards a circular and net-zero model by 2050. The initiative outlines five specific actions to be implemented in IT sourcing: rewarding a net-zero Science Based Target, increasing the share of ecolabeled products, enhancing the share of refurbished products, incentivizing extended operating system and security updates, and targeting a 100 percent recovery rate of used IT. The project is backed by ten members of Leadership for Change, who will adopt at least two of the actions and monitor progress through two overarching and five action-specific KPIs. Progress will be reported annually, focusing on trends and the effectiveness of each action. The report also provides background on the initiative's origins from the Faster Together report by Atea Sustainability Focus and outlines the status of participating organizations and industry representatives involved in this project.