Analysis of Abu Dhabi Finance Week 2025 Impact

This report presents an analysis of the media coverage and impact of Abu Dhabi Finance Week (ADFW) 2025, conducted by CARMA. The analysis period spans from November 8, 2025, to December 11, 2025, with a comparative assessment against the 2024 edition. The report details the volume of articles and social media posts, highlighting a significant increase in coverage, with 8,634 mainstream media articles and 9,060 social media posts for 2025 compared to 3,743 and 2,741 respectively in 2024. The methodology includes a geographic scope focusing on key markets in the MENA region and G20 countries. The report outlines the evolution of media performance, sentiment analysis, and key themes that emerged during the event, emphasizing the dominance of financial infrastructure and technology topics. It also discusses the geographical breakdown of coverage and the influence of key spokespeople and organizations. Overall, the analysis aims to provide a comprehensive understanding of the event's media landscape and its implications for future editions.