Emplifi is a company based in the USA, operating within the Computers and Technology sector, specifically in Information Technology Services and Computer Software. Founded in 2020, Emplifi employs approximately 750 individuals and reported a revenue of $158 million. The company specializes in providing data-driven insights and analytics related to social media trends and brand performance. Their published content includes the "Social Media Benchmarks Report 2025," which offers an overview of how brands utilize social media, highlighting the rapid evolution of audience behaviors and platform dynamics. The report emphasizes the importance of leveraging internal data to understand key trends and make informed strategic decisions. It discusses the effectiveness of collaborative content in enhancing brand engagement, revealing significant interaction rate increases for brands that engage in collaborative social media posts. Through this analysis, Emplifi aims to equip brands with the insights necessary to anticipate market shifts and optimize their social media strategies effectively.