Critical Selling Skills Training Program

This document is a guide detailing the Critical Selling Skills training program offered by Janek Performance Group. The program aims to enhance the sales potential of professionals by teaching them a proven sales methodology. It focuses on engaging sophisticated customers through a consultative approach, building trust, creating value, and effectively closing sales. The guide outlines the program's objectives, which include differentiating sales professionals from Trusted Advisors, planning sales calls, engaging customers, uncovering their needs, and presenting tailored solutions. Additionally, it describes various delivery options for the training, including in-person workshops, virtual sessions, and self-paced e-learning. The document also emphasizes the importance of customization to meet specific team needs and the measurement of training effectiveness in terms of performance improvement and ROI. Overall, the Critical Selling Skills program is designed to equip sales professionals with the necessary skills to succeed in a competitive marketplace.