Sprinklr, founded in 2009 and based in the United States, operates within the software industry, specifically focusing on customer relationship management (CRM) software. The company employs between 1,001 and 5,000 individuals and reported revenue of approximately $839 million. Sprinklr's primary offerings include a unified platform that leverages artificial intelligence to transform unstructured conversational data into actionable insights, thereby enhancing marketing strategies and optimizing multi-channel performance. The company emphasizes the importance of using real-time AI intelligence to drive growth and improve decision-making for modern marketing teams. Their published materials highlight the significance of breaking down data silos and utilizing comprehensive listening strategies to gain deeper insights into consumer behavior and preferences. Sprinklr's approach aims to empower businesses to effectively engage with customers and build trust through informed marketing practices. The company’s document corpus includes guides that discuss the opportunities for brands in utilizing conversational data for impactful marketing, underscoring the role of AI in achieving these objectives.