Choozle

Overview

Choozle is a software company based in the United States, founded in 2012, that specializes in customer relationship management (CRM) software and various advertising and marketing services. The company employs between 51 and 200 individuals and has reported revenue of approximately $15.12 million. Choozle's expertise includes location-based targeting strategies such as geofencing, geoframing, and geolocation targeting, which allow businesses to reach their target audiences based on geographic data. These tactics enable advertisers to enhance brand visibility and engage consumers effectively by serving ads to mobile device users in real-time or after they have left a specific location. The company provides detailed methodologies for implementing these strategies, including the creation of virtual boundaries around locations and the use of mobile service carrier data for audience targeting. Choozle emphasizes the importance of accurate ad placement and the ability to customize targeting parameters to optimize marketing efforts.

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