Yext is a software company based in the United States, established in 2006, with a workforce of 1,001 to 5,000 employees. The company specializes in business intelligence software, particularly in the realm of local listings management. Yext's expertise is highlighted in its published guide, "The Yext Guide to Apple Business Connect," which emphasizes the importance of being integrated within the Apple ecosystem, particularly through Apple Maps and Siri. The guide outlines best practices for businesses to manage their listings on Apple Business Connect, including setting up accounts, optimizing business information, and the benefits of utilizing Yext for listings management. It stresses the significance of maintaining accurate and up-to-date information to enhance visibility and engagement with consumers. Yext positions itself as a leader in local listings management, offering tools and strategies that help businesses effectively manage their presence across various platforms within the Apple ecosystem. The company generated approximately $447.67 million in revenue, reflecting its operational scale within the software industry.