Geoedge is a company based in the United States that operates within the software industry, specifically focusing on security software and information technology services. Founded in 2010, Geoedge has established itself in the digital advertising sector, addressing the challenges posed by bad advertisements and their impact on consumer trust in publishers. The company has published guides, such as the AdMonsters Playbook, which emphasize the importance of maintaining high advertising standards to protect consumer perception and trust. These documents highlight key findings related to consumer responses to bad ads, illustrating that a significant portion of users may abandon websites or apps upon encountering such advertisements. The playbooks serve as collaborative resources that aggregate insights from the AdMonsters community to outline best practices for digital strategists, aiming to enhance the overall quality of advertising in the digital space. With an employee size ranging from 51 to 200 and reported revenue of approximately $12.6 million, Geoedge continues to contribute to the evolving landscape of digital advertising and security.