Ipsos

Overview

Ipsos is a France-based company operating in the Business Services sector, specifically within Advertising & Marketing and Market Research. Established in 2005, the company has grown to employ over 10,000 individuals and reported significant revenue. Ipsos specializes in conducting research that addresses various societal and market trends, as evidenced by its published documents. Recent research articles include studies on public trust in artificial intelligence, health equity in clinical trials, and global trends, highlighting the company's commitment to understanding complex social issues. For instance, their research on clinical trials emphasizes the importance of diversity among participants and identifies barriers to participation among different ethnic groups in the UK. Additionally, Ipsos has explored the dynamics of Taiwan's ETF market, indicating its engagement with financial research. The company’s work reflects a focus on delivering insights that inform decision-making across various sectors, reinforcing its role as a key player in the market research industry.

Industry