Scoir is a company operating within the Media & Internet and Education sectors, primarily focused on enhancing the college admissions process through its platform. Founded in 2013 and based in the United States, Scoir provides tools for students, parents, and educational institutions to facilitate college planning and applications. The company emphasizes the importance of connecting with "stealth students," who are interested in colleges but may not be actively engaging with traditional outreach methods. Scoir's Premium Presence feature allows colleges to repurpose existing content to reach these students effectively. Additionally, the platform offers resources such as checklists and guides to assist high school students in navigating the college application process, including creating profiles and managing application documents. The Student Messaging Playbook provides practical tips for effective communication during the admissions journey. Overall, Scoir aims to streamline the college admissions experience by leveraging technology to connect students with suitable colleges while maintaining control over their personal data.